If you've been part of the Coal and Canary community for a while, you know we're big believers that the little things make the biggest impact. Whether it's surprising someone with a free room spray in their order, adding a handwritten note to a package, or hosting a giveaway on Instagram, we've learned that thoughtful surprises create lasting connections. As a small business, marketing doesn't always have to mean spending thousands of dollars on ads. Sometimes it's simply abo